After reading this article you will learn about buyer’s motive and decision making process for purchasing a product. Meaning of Buying Motive: A motive is a drive or an urge for which an individual seeks satisfaction. Thus, any urge moving or prompting a person to purchase decision is called a buying motive. According to S A. Sherlekar. "A buying motive [...]
A Tutorial Notes on Management by Objectives (M.B.O.): 1. Introduction to Management by Objectives 2. Purpose 3. Characteristics 4. The Actual Mechanics 5. Process 6. Steps Involved in an MBO Programme 7. Benefits of an MBO Programme 8. Why does MBO work? 9. Problems 10. Effective Implementation 11. Effectiveness and Other Details. Management by Objectives (M.B.O.) - Intro, Purpose, Characteristics, [...]
After reading this article you will learn about education and experience as sources of management skills. Education as a Source of Management Skills: In recent years, there has been a tremendous increase in the demand for management education in all countries — developed and developing. The mushroom growth of management institutions is a proof of this. The enrolments in business [...]