In this article we will discuss about the rural marketing strategies adopted in India. Learn about:- 1. Product 2. Pricing 3. Place (Distribution) 4. Promotion. Rural Marketing Strategies in India: Product, Pricing, Place and Promotion Rural Marketing Strategy # 1. Product: In simple terms, a product is anything that satisfies human want (customers) and includes product quality, features, benefits, design, [...]
Learn about the corporate marketing strategies adopted in India by: 1. Asian Paints 2. Cavinkare 3. Godrej Consumer Products Ltd 4. Micromax 5. Nirma Chemicals Limited 6. Tata Motors. Successful Marketing Strategies Examples Marketing Strategy Example # 1. Asian Paints: The success of Asian Paints is primarily due to its excellent marketing strategies. The company introduced small packs of paints [...]
In this article we will discuss about the ethics in marketing and advertising. Learn about:- 1. Ethics in Marketing 2. Ethical Values in Marketing 3. Ethical Advertising Advantages and Disadvantages 4. Importance of Marketing Ethics. Ethics in Marketing: Values, Importance, Advantages and Disadvantages of Ethics in Marketing Marketing ethics deals with moral standards and extend beyond legal limit. The statement [...]