Everything you need to know about the Stages of Product Life Cycle! Everything you need to know about the Stages of Product Life Cycle It is important to understand the Product Life Cycle (PLC) as it provides insights on the competitive dynamics of the product being marketed. The PLC also exhibits the distinct stages in the sales history of a [...]
This article throws light upon the top five elements of product strategy. The product strategy elements are:- 1. Branding 2. Packaging 3. Labelling 4. Product Warranty 5. Service Facilities. Elements of an Effective and Successful Product Strategy: Branding, Packaging, Labelling, Product Warranty and Service Facilities Product Strategy Element # 1. Branding: Brand Management holds the key in the modern markets. [...]
In this article we will discuss about product in marketing! Learn about:- 1. Meaning of Product 2. Product Classification 3. Levels 4. Types 5. Elements 6. Levels 7. New Product Adoption 8. New Product Diffusion 9. Product Differentiation and Its Basis 10. Product Line Analysis 11. Product Mix Analysis 12. Attributes 13. Policies 14. Adaptation and Strategies and Other Details. [...]