Everything you need to know about the approaches to the study of marketing. Marketing is inherently multidimensional. As such, it is practised and studied from many distinct points of view, with varying means and toward different ends. Perhaps inevitably, a variety of definitions of marketing have emerged and evolved. "Marketing is a social and managerial process by which individuals and [...]
Some of the approaches to management are:- 1.Quantitative Approach 2. IT Approach to Management 3. Systems Approach 4. Contingency or Situational Approach 5. Scientific Management approach 6. Management Process or Administrative Management Approach 7. Human Relations Approach 8. Behavioural Science Approach. Everything you need to know about the approaches to management. In recent years, as the interest, needs and importance [...]
Read this article in Hindi to learn about the top ten principles of scientific management. The principles are: 1. Mental Revolution 2. Task Idea 3. Standardisation 4. Experiment 5. Scientific Selection and Training of Workers 6. Scientific Selection and Use of Material 7. Modern Plants and Equipment’s 8. Wage Incentives 9. Good Working Conditions 10. Functional Organisation. Principle # 1. [...]