Benchmarking a Company: Concept and Process | Company Management
In this article we will discuss about the concept and process of benchmarking of a company. Concept of Benchmarking: The concept of benchmarking was pioneered in USA by Xerox Corporation in 1979. Benchmarking is defined as the continuous process of measuring the products, services, and business practices of a company against the toughest competitors or those companies recognised as industry [...]