This article throws light upon the five main factors responsible for the success of CRM. The factors are: 1. Strong internal partnerships around the CRM strategy 2. Employees at all levels and all areas accurately collect information for the CRM system 3. CRM tools are customer and employee friendly 4. Report out only the data you use, and use the [...]
This article throws light upon the eight main factors responsible for the success of CRM. The factors are: 1. Top Management Commitment and Support 2. Define and Communicate CRM Strategy 3. Culture Change 4. Inter-Departmental Integration 5. Skillful Staff 6. Key Information on Customers 7. Manage IT Structure 8. Customer Involvement. Factor # 1. Top Management Commitment and Support: Top [...]
This article throws light upon the top five advantages of investing in Sales Force Automation (SFA) system. The advantages are: 1. It Save Time 2. SFA Improves Customer Service 3. It Increases Revenue 4. SFA helps in Opportunity Management 5. It helps to Manage Sales Teams. Advantage # 1. It Save Time: SFA systems automate time-consuming, but important, tasks such [...]