This article throws light upon the four main steps involved in setting successful CRM goals. The steps are: 1. Start CRM with Company Goals 2. Know the Working Parts of your CRM Plan 3. Work with Team Roles 4. Setting Goals. Setting Successful CRM Goals: Step # 1. Start CRM with Company Goals: You cannot develop a successful CRM strategy [...]
This article will guide you about the six important steps to be followed to achieve the goals of CRM. The steps are: 1. Setting a Clear Customer Experience Strategy 2. Selecting the Correct People 3. Developing, Motivating and Managing your People 4. Establishing Effective Service Delivery Processes 5. Building in Continuous Improvement 6. Ensuring Managers are the Key Change-Agents. Achieving [...]
After reading this article you will learn about the steps to be followed before and after customer retention. Steps to be Followed before Customer Retention: You can work on your customer retention strategy at any time, and marketing campaigns may be an important part of your strategy. You may also decide to increase your focus on retention when you're writing [...]