Tag Archives | Marketing Management

Difference between Selling and Marketing

The upcoming discussion will update you about the difference between selling and marketing. Difference between Selling and Marketing Selling 1. Selling is an activity designed to meet the seller's need. 2. It attends to cane aspect only - sales and distribution of goods already produced. 3. The product is the main item in this activity. 4. Selling concentrates on the [...]

By |2023-02-19T18:55:37+05:30March 4, 2017|Difference Between|Comments Off on Difference between Selling and Marketing

Marketing Concept and Societal Marketing Concept

The upcoming discussion will update you about the difference between marketing concept and societal marketing concept. Marketing Concept and Societal Marketing Concept "Marketing concept starts with the company's target customers and their needs and wants. The company integrates and co-ordinates all the activities that will affect customer satisfaction. The company achieves profit through creating and maintaining customer satisfaction. In essence, [...]

By |2023-02-19T18:57:33+05:30March 4, 2017|Difference Between|Comments Off on Marketing Concept and Societal Marketing Concept

Top 9 Marketing Functions of a Business | Functions | Marketing Management

The following points highlight the top nine marketing functions of a business. The functions are:- 1. Buying 2. Selling 3. Transportation 4. Storing 5. Standardisation, Grading and Branding 6. Market Financing 7. Pricing 8. Risk Assuming 9. Advertising. Function # 1. Buying: It is an important function in all business con­cerns. The manufacturing firms are required to purchase huge quantities [...]

By |2017-03-04T15:07:47+05:30March 4, 2017|Marketing Functions|Comments Off on Top 9 Marketing Functions of a Business | Functions | Marketing Management
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