Tag Archives | Pricing

Setting the Price of a Product: Policy, Determination ,Methods and Strategies

Setting the Price of a Product: Policy, Determination ,Methods and Strategies! Types of Pricing: Pricing for products or services encompass three main ways to improve profits. These are that the business owner can cut costs or sell more, or find more profit with a better pricing strategy. When costs are already at their lowest and sales are hard to find, [...]

By |2018-05-15T06:59:40+05:30May 15, 2018|Product Pricing|Comments Off on Setting the Price of a Product: Policy, Determination ,Methods and Strategies

Price Incentives and Discounting Tactics Used in Business | Management

In this article we will discuss about the pricing incentives and discounting tactics used in business. Pricing involves decisions surrounding offerings, such as discounts, allowances, credit terms, payment periods, and other methods of payment. Types and sizes of discounts for wholesalers, retailers, or other traders vary considerably by industry. Generally, the discount rate, which reflects the intermediary's percentage margin on [...]

By |2017-03-04T15:07:48+05:30March 4, 2017|Business Management|Comments Off on Price Incentives and Discounting Tactics Used in Business | Management

Pricing Objectives of a Firm | Elements | Marketing Mix

The following points highlight four main pricing objectives of a firm. The objectives are:- 1. Target Return on Investment 2. Long-Term Stability of Product Prices 3. Market Share Maximisation and Stabilization 4. Meeting Competition. Objective # 1. Target Return on Investment: Earning a satisfactory rate of return on capital employed on a long-term basis is the most common pricing objective [...]

By |2017-03-04T15:07:45+05:30March 4, 2017|Marketing|Comments Off on Pricing Objectives of a Firm | Elements | Marketing Mix
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