A project report on market segmentation in India. This report will help you to learn about:- 1. Introduction to Market Segmentation 2. Meaning of Market Segmentation 3. Market Segments & Niches 4. Consumer Preference Patterns 5. Procedure 6. Bases for Consumer Market Segmentation 7. Bases for Industrial Market Segmentation 8. Criteria 9. Product Differentiation & Market Segmentation. Contents: Introduction to [...]
A project report on product positioning in India. This report will also help you to learn about:- 1. Introduction to Product Positioning 2. Objectives and Usefulness of Product Positioning 3. Elements of Product Positioning 4. Approaches to Product Positioning 5. Differentiating the Product 6. Specific Ways to Differentiate 7. Product Positioning Strategy and Other Details. Contents: Project Report on the [...]
After reading these notes you will learn about:- 1. Meaning and Definition of Leadership 2. Power and Leadership 3. Leadership and Management 4. Leadership Traits 5. Leadership Roles 6. Ways of Classifying Leaders 7. Theories of Leadership 8. Managerial Leadership 9. Contemporary Perspectives on Leadership and a few other Notes. List of Notes on Leadership in an Organisation Contents: Project [...]