Tag Archives | Strategic Management

Mission Statement: Elements and Characteristics | Management

In this article we will discuss about:- 1. Elements of a Meaningful Mission Statement 2. Characteristics of a Mission Statement 3. Example. Elements of a Meaningful Mission Statement: The mission statement should be a long-run vision of what the organisation is trying to achieve—the unique aim that differentiates it from similar organisations. The need is not for a stated purpose [...]

By |2017-03-04T15:07:52+05:30March 4, 2017|Mission|Comments Off on Mission Statement: Elements and Characteristics | Management

6 Main Objectives of Corporate Business Unit | Strategic Management

The following points highlight the six main objectives of a corporate business unit. The six-fold objectives are:- 1. Organic Objectives 2. Economic Objectives 3. Social Objectives 4. Human Objectives 5. National Objectives 6. Strategic Objectives. 1. Organic Objectives: A corporate business unit is essentially an organic entity having its own infancy, childhood, adulthood and maturity. Thus, its concern is to [...]

By |2017-03-04T15:07:52+05:30March 4, 2017|Strategic Management|Comments Off on 6 Main Objectives of Corporate Business Unit | Strategic Management

Objectives of a Corporate Organisation | Strategic Management

The following points highlight the objectives of a corporate organisation. The objectives are:- 1. Primary and Secondary Objectives 2. Short-Run and Long-Run Objectives 3. Short-Term and Long-Term Objectives 4. Structure-Wise Objectives. 1. Primary and Secondary Objectives: While primary objective of a company may be either market dominance or profit and/or business expansion, the major secondary objectives are—bonus to employees, community [...]

By |2017-03-04T15:07:52+05:30March 4, 2017|Objectives|Comments Off on Objectives of a Corporate Organisation | Strategic Management
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