The implementation of corporate policies and strategies is an extremely complex problem. It is concerned with the application of various conceptual issues relating to organisation and management. Some of them are: 1. Organisational Structures and Processes 2. Organisation Design and Strategic Factors 3. Strategic Choice of Organisation Design 4. Organisation Development (OD) and a few others. Conceptual Issue # 1. [...]
The problem of determining competitive strategy of a firm is that of finding the right product-market-sales approach combination for effective accomplishment of its objectives in each field of endeavour specified in the organisation mission and deriving associated goals in the various functional areas of the business. The choice of a particular strategy is possibly the most critical in the competitive [...]
The strategy adopted by a firm, for the purpose of evaluation as to its effectiveness, should be judged against the following criteria and allied aspects:- 1. Functional Evidence 2. Realism and Practicality 3. Consistency in Direction 4. Assumptions Validity 5. Contingencies Recognition 6. Appropriateness. Criteria # 1. Functional Evidence: (i) What are the performance indicators—quantitative and qualitative—identified for scrutiny? (ii) [...]