Here is a compilation of essays on ‘Joint Venture’ for class 9, 10, 11 and 12. Find paragraphs, long and short essays on ‘Joint Venture’ especially written for school and college students. Essay on Joint Venture Essay Contents: Essay on the Meaning of Joint Venture Essay on the Forms of Joint Venture Essay on the Advantages of Joint Venture Essay [...]
Read this article to learn about the difference between BCG matrix and DP matrix. Difference between BCG Matrix and DP Matrix 1. BCG matrix considers market/industry growth rate (that is, only one variable) whereas DPM considers number of variables. 2. BCG matrix is concerned with relative competitive position (which is usually expressed as a business's market share divided by the [...]
According to AI Ries and Tack Trout, the marketing strategies of a firm are basically of four types. The types are:- 1. Offensive Strategy 2. Defensive Strategy 3. Flanking Strategy 4. Guerrilla Strategy. Type # 1. Offensive Strategy: This strategy of marketing is pursued by the firms which are leaders in the market. The leading firms are usually possessed of [...]